In 2022, Line Loss Pro approached Skyway Media with the goal of rebranding their company to emphasize the high-tech nature of their harmonic reduction devices for corporate facilities. Skyway Media responded by crafting a sophisticated new brand and renaming the company “Bilancio,” which signifies a continuous circle in Italian, resonating with the owner’s heritage.
Task
Skyway Media rebranded Line Loss Pro as "Bilancio," emphasizing high-tech innovation and Italian heritage, while developing a custom savings calculator for their harmonic reduction devices.